Holding attention in this clickbait world is an art. You need to be brief but still communicate the complexity of your cognition. You want to have an opinion but not be opinionated; to be analytical of evidence and yet find balance. Not only this, your leading thoughts ought well be contemporary and well-clothed in language, so your stories vibrate with charm.
In conclusion of your article, our blessed reader should be somewhat enlightened, emboldened, motivated into action, unknotted, or in other ways brimming with your profundity.
Editorial: Curiosity as anti-venom.