Words for the lift industry by a lift industry expert
Create vibrant and fresh content, or modernise your old lift website. Craft words to help you rise through the murky shafts of natural web search. Devise popular articles to be liked and shared on social media, or articulate just the right tone for your brochures and lift marketing materials.
More than a decade at the front line of lift mods for a major, a large independent, and a family lift company gives The Word Dog a unique insight into lift marketing. We can grasp and articulate technical product information and standards, we know the ropes, and we genuinely understand your lift service.
We draft from scratch, re-write, tweak and we can optimise for search engines. We understand your dream customer and the best way to seduce them – acing your value proposition with words that really press their US91’s.
Articles from the motor room
Holding attention in this clickbait world is an art. Be brief but still communicate the complexity of your cognition. Have an opinion but don’t be opinionated. Enlighten, embolden, motivate and unknot your reader with charming articles that brim with your lift-world profundity.
Next level marketing video scripts
Whether for online commercials or marketing films, a good story takes us on a journey and offers fresh insight. Importantly, your lift audience is left with a positive lingering aftertaste and heightened emotive connection to your brand. Speak to us for advice on scripting a video.
Diction that dares to be different
Launch new products with words that say the right thing to the right people. Boost interest in your services with lively, likeable content that brings your lift business to life. New ideas bring new opportunities.
Showing you the ropes on social media
Say all the right things to broaden your brand through LinkedIn, Twitter, Instagram, Facebook and your industry platforms. Thought leadership articles, profile paragraphs, company intro’s, ads, headlines and banner copy. Engage with The Lift Dog about a long-term social media content plan.
Find new business more intelligently by letting analytics do some of the stair-climbing. See who’s opened your email, who’s clicked through to your lift web site, and who’s shared the mails that you’ve sent. Insight narrows your focus for follow up calls and makes your marketing activities more accurate and productive.
To find out more about how we can help, contact The Lift Dog.